Marketing & Ads

One-Tap Upsells at Checkout — Raise Every Order with Order Bumps

Offer a one-tap add-on at checkout in sellX — an extra product or a custom line like gift wrapping. It adds to the order without changing anything already in the cart.

·6 min read

The Moment Buyers Spend Most

The single best moment to sell something extra is right when someone is already buying. Their wallet is out, the decision is made — adding one small thing feels easy. That's exactly what an order bump captures.

An order bump is a one-tap add-on at checkout: "Add a spare battery for 80 EGP?" or "Gift wrapping +25 EGP?" One tap and it's in. It never changes the price of what's already in the cart — it only adds.


The Fix: Order Bumps in sellX

You can offer two kinds of bumps:

  • Existing product — offer one of your products (optionally at a special price), e.g. a complementary item.
  • Custom add-on — a free-form line like "Gift wrapping" with its own price; no product needed.

And you control when it shows: on every checkout, or only when a specific product is in the cart (perfect for "add the matching case for this phone").

Order bumps are available on the Growth plan and above.


Step-by-Step Setup

1. Open Order bumps

From the dashboard, open the Order bumps page.

sellX Order bumps — checkout add-ons
sellX Order bumps — checkout add-ons

2. Choose the kind of bump

Pick Existing product or Custom add-on.

For an existing product: - Product to offer — choose the item - Offer text — the line the buyer reads, e.g. "Add a travel size" - Special price (optional) — leave empty to use the normal price

For a custom add-on: - Add-on name — e.g. "Gift wrapping" - Price (EGP) — what it costs

3. Decide where it shows

Under Show on, choose All orders, or Only when in cart: {a product} to target the bump to a specific item.

4. Add it

Click Add bump. Toggle it Active / Off any time, and reorder bumps by position.


What the Buyer Sees

Right above the order summary at checkout — the moment of payment — the buyer sees a tidy card with your offer and a single tap to accept. Accepting adds it to the order total. Declining changes nothing.


Bumps That Convert

1. The natural companion

Selling a phone? Bump the matching case. Selling shoes? Bump the cleaning kit. Relevance is everything.

2. The cheap impulse add

Keep it well under the main product's price. A 25–80 EGP add-on next to a 600 EGP order feels like nothing.

3. The margin booster

Gift wrapping, express handling, a small accessory — high-margin extras that cost you little but add to every order.


Tips

  • One strong bump beats three weak ones. Don't clutter checkout. Lead with your best, most relevant offer.
  • Use targeting. A bump tied to "only when X is in cart" feels personalised, not pushy.
  • Keep the offer text short. The buyer is mid-checkout — one clear line wins.
  • Pair with free shipping. A buyer reaching for your free-shipping threshold is primed to add the bump.

The Bottom Line

Order bumps catch the easiest extra sale you'll ever make — the one from a buyer who's already paying. Set one relevant add-on and watch your average order tick up on autopilot.

Start on sellX and add an order bump ←

Read next: Offer free shipping over X EGP to raise basket size

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Add One-Tap Upsells at Checkout (Order Bumps) | sellX